Building on their existing knowledge base to become more effective in their roles, but there's a lot to learn. And, as technology changes and new tactics emerge, it can even seem daunting to participate in this world on a daily basis. Staying on course requires constant learning. However, some lessons are best learned through trial and error. That's why we collected insights from a few seasoned digital marketers to see what they had to say about the important lessons they learned along the way.
Learn from their experiences and keep these lessons in mind as you do your daily work in digital marketing. 1. "Focus on the message rather than the company mailing listplatform." brittany berger, honors early in her digital marketing career, brittany berger spent months learning a specific tactic or platform, but eventually found she was learning the same large-scale engagement strategies over and over again. That's when she had a light bulb moment. “digital marketers tend to focus so much on the platform rather
Than the message that we end up making it a lot harder for ourselves. We spend so much time focused on learning a tactic for a platform instead of zooming in a bit to focus more on understanding the overall strategy behind it. But when you start with the message, you can easily adapt it to all these different platforms without reinventing the wheel. »today, with more than seven years of experience under her belt, she has understood that the message counts more than the medium. Here is an example of a message that can easily adapt to any platform:today, with more than seven years of experience under her belt, she understands that the message counts more than the medium. Here is an example of a message that can easily adapt to any platform: