Here is Google's post on how to do this. And before you ask, yes, it's good to channel the deeper pages for themselves or for the first page of the article. Rel next and rel prev will replace these canonicals. Advertising Continue reading below So to answer your original question, you can absolutely use rel=canonical to point subpages to the first page. But implementing rel="next" and rel="prev" is even better. Does anyone know if full EV SSL offers more SEO boost than cheaper SSL licenses? I can't find an answer to this anywhere... - Solomon K. For those who don't know, 'EV' refers to 'Extended Validation'.
It's a process where a human being fax list (I know, I did it myself one summer) contacts the company to request the certificate and gets multiple forms of proof that they are who they say they are . , verifying their EIN (Employer Identification Number), verifying bank statements, and other tests. It is expensive and time-consuming, but organizations that complete it can view CA (certificate authority) seals from well-known CAs like Verisign. This can increase the confidence of potential customers.
In reality, I doubt the average consumer has any idea what that means, and as long as they see the SSL lock icon on their browser window, they feel good. SSL lock icon There's no evidence that SSL from one CA over another provides any additional SEO boost, but I don't think this has been thoroughly tested. Since Google's goal is simply to encrypt traffic, not to police the web or judge who you should buy from, I can't imagine there's a preference. Advertising Continue reading below I doubt this will change in the future since the only additional service provided by EV SSL is commercial authentication, and there are many quality websites that could become SSL but would not be able to meet EV SSL requirements.